The project targets all those who want to specialise in the sale of Lassa tyres, constantly reliable, modern and quality products
Lassa Specialists are all those retailers who decide to focus their sales on this important European brand that, in 1988, signed a joint venture agreement with the Japanese giant Bridgestone Corporation, assuming a new name - Brisa.
Lassa tyres are currently manufactured with state-of-the-art technology thanks to the research activities of Brisa, the leading tyre manufacturer in Turkey.
Specialising in the sale of Lassa tyres means embracing a reliable, modern and quality product. The Lassa specialist can count on a vast range of consumer and truck tyres, many of which have received several awards from independent test centres such as TÜV SUD, a German certification body.
THE ADVANTAGES OF LASSA SPECIALISTS:
- Designated territorial areas.
- Marketing initiatives to support sales
- Customised commercial terms and conditions.
- Quality assurance for the affiliated shop and the consumer